product photography

Best Camera for Product Photography

Product photography is a profitable, exciting, and needed niche. The right tools will help you to capture those beautiful images for sale. So today, we will take you to the best cameras you can buy for product photos.

10 Best Product Image Cameras

Product photographers are the world’s leading photographers. In addition to their skills and experience, they also use expensive equipment to get the best results.

Some cameras used by product photographers can exceed 40,000USD. Now, that is beyond budget even for the most enthusiastic activist.
We have included the best options for beginners, professionals, and professionals in this list. That way, you can choose the perfect camera regardless of your level of ability or your budget.

Sony a6400

• 24MP
• APS-C sensor
• Sony e mount

The Sony a6400 may be out of the budget for beginners, but if you want a small, easy-to-use camera, look no further.

Of course, its 24 megapixels give you more than enough quality image quality. However, its actual power is limited but compatible with the Sony E lens range.

Product photo of Sony a6400 body, camera for product photography

Panasonic Lumix FZ80K

• 18MP
• 4K video
• Long-distance zoom camera and capture

The Lumix FZ80K incorporates a variety of capabilities that can contribute to the capture of excellent product images. First, it has a lens the size of 20-1200mm. So, this camera can cover everything, whether you take a wide-angle or zoom the picture.

The camera also has a Post Focus feature, so you can set the focus area after taking a picture! It comes in handy for product photography, especially for food photography. Your camera should be on a tripod, and it will be easy to install this feature in your photoshoot.

Product shot of Panasonice Lumix FZ80K, one of the best cameras for product photography

Nikon D850

• 45MP
• 153 focus points
• Snap bridge connection

The Nikon D850 is not cheap. But if you can afford it, you know it costs more than you can afford.

The main reason for being the best investment is the image quality. It has one of the lowest examples of ISO audio when it comes to all the DSLR options we have listed.

Product image of Nikon D850 camera for product photography

Sony Alpha 7R IV

• 61MP
• Fast and comprehensive autofocus (AF)• 5 axis stability

Many photographers have changed when Sony releases special cameraless mirrors for professionals. Why? Because glassless options are small, they tend to pack more features than a standard DSLR.

Product photo of Sony Alpha 7R IV mirrorless camera body for product photography

A lot has changed since Sony introduced its technology line. And Alpha 7R IV is the culmination of all those years of research and development.

What makes the Alpha 7R IV different is that it features a 61MP back-side illuminated (BSI) -CMOS sensor. That low light feature blows the Canons EOS 5DS and Nikon D850 into the water.

What camera features do you need to take product photos?

1. Manual mode

Every camera has a default mode. But professional photographers do not use it often because it can sometimes be unreliable.
Automatic cameras are not the same as the human eye. No matter how advanced they may be, they still make mistakes.
That is why photographers prefer to have complete control over all aspects of photography. And the manual mode allows them to do just that.

What if you have never tried manual mode before? It is not that difficult to read. Check out this quick guide in manual mode, and you will see.

Essential Camera Settings

When you create a product image, the default camera settings will not always be accurate. So it is still best if your device allows you to select ISO, shutter speed, and input combination.

That way, you always get the right exposure. In addition, your camera should allow you to adjust the white balance to capture precise colors.

Highly Corrected Sensors

When you get into product photography, check the megapixel number of your camera. If the megapixel number is large, the file is large and the print quality will be high.

The better adjustment you have, the better the ability to capture the details. After processing, the level of accuracy you get from high-resolution cameras allows you to adjust your editing even better.


Don’t think too much about the best camera for your product when you start. It should be fine if you have an old 12MP DSLR or a mirrorless camera.

Don’t invest in expensive cameras, especially if you don’t have the information yet. It is challenging to take advantage of all its features if you do not know how to use them properly.

So take your time and learn. And as you grow your income, you can buy better equipment that fits right in the middle of the road.
Remember that even the most experienced product photographer has gone through the same experience. So be patient, because you will also get there in the end.

Photography business

How To Easily Set Your Photography Price List in 2021

Determining a feasible pricing structure is one of the most daunting tasks a new photography entrepreneur faces. There’s not a magic formula when deciding how much to charge for your work, but there are some helpful guidelines you can follow.

Pricing strategies

The proliferation of digital media has made it much harder for photographers to charge for prints in the traditional way. So rather than adopt a “nickel and dime” pricing strategy where you charge for each print of an image (or photo shoot, proofs, photo album, and/or prints), consider charging only for what clients really value — your ability to capture moments.

One way you can capitalize on that is by offering specials on your social media

accounts. For example, many family photographers offer “mini-sessions” themed to various holidays or times of year via their social media channels. Sign-up is available to social followers only, and the price is a set one — usually a basic sitting fee for a small package of photos.

A photographer’s estimate is usually based on two elements: creative fees and expenses. On the creative side, you need to think about the quality of the image and what value you place on it. Photographer Jerry Clement says his formula for gallery prints includes the cost of production and what he calls an “intrinsic, artistic value,” with some profit margin on top of that. “You also have to take into account the gallery’s commission,” Clement says, “which usually averages 30 to 40 percent.”

You might also want to charge a sitting fee when working with clients. The sitting fee should cover your time as the photographer, editing of images, and, if you offer one, an online gallery of the client’s photos they can share with family and friends.

As part of your fees, factor in labor, supplies, and materials. Will the images be shot on location or in a studio? If you’re operating a studio, take a long, hard look at your local competitors to see what they’re charging for similar services, then start your pricing somewhere in the middle.

Wedding, portrait, and event photographers have an easier time scoping out the competition because it’s easy to stop by and pick up a price list and other information from competitors or simply visit their respective websites. Although it’s simple enough to pick up the phone and call a commercial photographer about their fees, it’s highly unlikely you’ll get a standard rate because fees are usually developed on a project-by-project basis. To cover yourself, be sure to pad your fee a bit to include unexpected issues.

Location shoots are more complex and involve considerations like site logistics, travel, special equipment, lighting equipment, props and additional personnel (e.g., models, assistants, technicians). In addition to the complexity of the project, you also need to consider the number of finished images needed, scheduling and pre- and post-production time.

Pre-production responsibilities may include client meetings, site location and/or visits, and set arrangements. After the shoot is over, post-production tasks may consist of restoring a site to its original state, returning props and equipment, and more client meetings — along with image editing, selecting, and finalizing the images.

Many commercial or location photographers charge day or half-day rates, with fees adjusted to weekly for long-term shoots or hourly for shorter projects. Don’t forget to add overtime (hourly rate plus 50 percent) for days that go longer than eight hours or for weekend assignments.

Whenever in doubt, use the industry standards found through different photography associations and organizations, like American Society for Media Photographers (ASMP) or Professional Photographers of America (PPA). Local chapters have monthly meetings where members can network and learn a wealth of information, including local marketing and industry standards.


The other part of the pricing equation is expenses. Many photographers — especially in the beginning — try to absorb minor expenses, like supplies, postage and basic camera gear. But these little things quickly add up and chip away at your profits. Your fee structure should cover these incidentals. For example, if you decide $50 is a fair hourly rate, charge $75. Then use the hourly charge to calculate daily and weekly rates.

Overhead should also be a calculated expense that includes rent, utilities, insurance, gas, mileage, and anything else that you’re not billing clients separately for. Big ticket expenses for individual assignments, like travel, equipment, or personnel, should be billed separately, depending on your — or the client’s — preferences.

And don’t forget to include your own salary in your cost of doing business — if you do, then you’ve made a grave business error. Pay yourself first, then consider the rest of your costs as overhead. Ultimately, if your business can’t cover its payroll and expenses, you’ll need to charge more for your work, find other ways to increase revenue and/or cut costs.

After factoring your costs into your pricing structure, find ways to reduce those costs and increase profits. Monitor your progress each month by using profit and loss reports, which your bookkeeping or accounting software should allow you to generate with ease if you’re using it correctly.

If you want to become successful and grow your business, you’re going to have to handle tasks you don’t like, including bookkeeping and accounting. Many photographers think of themselves as “creative types” who don’t deal with numbers. However, if you don’t understand the finances related to your business and maintain proper records using accounting or bookkeeping software, you’ll quickly find yourself in financial crisis.